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Personal Branding

Just as a company goes through a branding exercise to create an identity for themselves that people can identify with and the building of a business plan to steer them in the right direction administrative wise, fiscally & logistically the same can be said for us.You are a business that is unique to the world. You need to know yourself inside out, top to bottom and back to front before you can be certain of how you wish to brand yourself. You need to draw up a business plan that is both emotionally and intellectually viable.

In order to do this, you need to ask yourself some very necessary tough questions whereby some of the answers you arrive at, you will not like. Figure out who you are in terms of personality, style, personal colouring, physically, emotionally, financially and logistically. Then decide where you want to go, who and what you want to be/ represent and put it into action. Pay attention to and invest in yourself, don't treat yourself like a hobby. You treat a business like a hobby, then it becomes a hobby. You treat your business with respect, it becomes respectable. You treat yourself like a hobby, people will treat you like a walking joke and doormat. You treat yourself with respect, people will respect you.

You will find that your behaviour and communication changes with the changes brought on by you. You will also be surprised at how differently people will react towards and treat you. You will be surprised at how much more you will respect yourself and be able to carry our head up high.

If you would like to know more about personal branding, contat us today for a personal consultation or seminar/workshop booking.

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